Baggit is off to a rollicking start in 2016 – they are already out with their second collection of the year, Nina Lekhi’s Rusted Revolution being the first. And in both, they seem to be leveraging vintage and old-world charm. There is no denying that the bygone eras fuel many a creative mind with their inherent mystique, cultural ethos and uniqueness. To this, they have added liberal doses of vibrant colors and patterns. Not to forget that these bags are made entirely of cruelty-free material. The bags are priced upwards of INR 2,300. Though I like what I see, would have much preferred a few more styles and colors – my favorite blue is inconspicuous after all! 🙂
–-PRESS RELEASE FOLLOWS–
Ethereal Collection by Baggit
Old is Gold, but when old blends with new, creative aesthetics are even better. Baggit’s New Ethereal Collection is inspired by modern-day designs and intricate textured surfaces, delicate stenciled patterns, on one side and pieced material assemblages from the Medieval Period on the other. The collection brings out the essence of historical patterns and contemporary styles by beautiful amalgamation of both.
The Ethereal Collection comprises of Backpacks, Totes, and Baguette bags for every modern diva who likes it vibrant and stylish. Developed from cruelty-free material, the classic panelization and colour gradation, adds a modern touch to the collection. Look out for flamboyant colour palettes like red, purple, orange and teal. The merger of style and comfort makes this collection perfect for any modern woman who is experimental.
Time to make an impression with the Ethereal Collection!
What: Ethereal Collection by Baggit
Where: Across all Baggit Exclusive Stores and www.baggit.com
Starting Price of Bags: 2300
Baggit Stores: Ahmedabad-Alphaone, Ahmedabad-CG Square, Amritsar-Trilium, Bangalore-Garuda, Bangalore-Inorbit, Bangalore-Jayanagar, Bangalore-Koramangala, Bangalore-Mantri Mall, Bangalore- Market City Mall Phoenix, Bhubaneshwar-Janpath Sriya Mall, Baroda-Inorbit Mall, Bhilai-Treasure Island, Chennai-Ampaskywalk, Chennai-Market City Mall Phoenix, Cochin-Lulu Mall, Dehradun-Pacific Mall, Delhi-CP Outer Circle, Delhi-Dwarka, Delhi-Kamlanagar, Delhi-Rajouri Garden, Delhi-V3S, Goa-MG Road, Gurgaon-Mgf, Hyderabad-Abid (store1) Hyderabad-Abid (store2), Hyderabad-Inorbit, Secunderabad-MG Road, Hyderabad-Trinity, Mohali-North Country Mall, Mangalore-Forum, Jaipur-Worldtradepark, Lucknow-Saharaganj Mall, Ludhiana-Silverarc Mall, Mumbai-Bandra Linking Road, Mumbai-R-City Ghatkopar, Mumbai-Kurla Market City Phoenix, Mumbai-Lokhandwala, Mumbai-Malad Infinity 2, Mumbai-Matunga Circle, Mumbai-Thane Viviana Mall, Mumbai-Vashi-Inorbit Mall, Pune-Phoenix Market City, Udaipur-Celebration Mall, Kolkata-Acropolis Mall
About Baggit: Baggit is India’s leading fashion accessory brand, founded in 1990 by Nina Lekhi with its first launch in standalone retail store before moving on to Large Retail Format stores and then finally launching its own Exclusive Brand Outlets in several cities across the country. A brand that incorporates eco-friendly values to luxury products, Brand’s strong belief in ‘Beauty without cruelty’ won it the PETA Proggy Award.
Aimed at the Modern Indian Woman, Baggit offers a wide range of accessories such as bags, belts, caps, wallets, multi-utility pouches along with several more wardrobe must-haves. Taking into consideration the need to be organized through the day, each bag by Baggit offers several pockets and slots, making it easier to access one’s vitals.